Supply 6: Nutrition SUpplements
About The Brand
Supply6 is India’s leading healthcare brand that specialises in plant-based, nutritionally complete meal products and dietary supplements. The brand is backed by prominent investors, including Unilever Ventures and Zeropearl VC, with actress Kriti Sanon serving as both an equity investor and brand ambassador.
Target Audience
Supply6 is designed for urban adults between the ages of 25 and 50 who live in Tier 1 and Tier 2 cities.
Busy Professionals on the Go
People navigating long commutes, back-to-back meetings, and frequent travel who need a quick, no-cook nutrition fix that delivers essential macros and micros.
Health & Wellness Enthusiasts
Individuals looking to support their overall well-being by improving key health metrics such as gut health, immunity, energy levels, and daily nutritional intake.
Vegans and Vegetarians
Made with 100% plant-based ingredients, the formulations naturally cater to consumers following vegan, vegetarian, and other plant-based dietary lifestyles.
Project Details
Conceptualised and wrote scripts for video and static Meta ads promoting
Supply6 products.
Translated benefits into consumer-first messaging for different campaign
objectives and audience segments.
Product 1: 360 all-in-one nutrition
One sachet with 63+ essential vitamins, minerals, probiotics, and prebiotics from whole foods.
Video ads
Static ads
Product 2: Fibre+
5g fibre per serving made with clinically studied Sunfiber®, ajwain and cumin, giving your gut the support it’s been missing.
Video ads
Static ads
Product 3: Salts
4 key electrolytes delivering rapid hydration without the sugar sugar.
Video ads
Static ads
